A people first approach to growth
Your Business Culture
Your Brand and Marketing
If you are thinking about business growth?
It starts with a positive culture and effective leadership.
A people centric strategy is essential. It includes you, your team, your customers. In fact everyone directly and indirectly connected with in your business.
First things first. An analysis of where your business is currently at, where you want it to be and any barriers to closing that gap.
We can help you in a number of ways. It can be as simple as another set of eyes on what you are already doing, getting the ball rolling when you don't know where to start or developing strategies and nurturing change in the organisation.
Contact us now
WE GET RESULTS
Your internal culture will impact your client experience. A scan of where things are at is important when planning where you want to be.
Knowing where you are going allows you to take a step at a time in the right direction. Behaviour is more important than the goal.
Clear objectives precede effective systems. Business efficiency, customer satisfaction, staff morale and your reputation are priorities.
Key messages are the start, then target them to the right people. Utilising the most effective channels and measuring results is essential.
Leadership and management are different. Success demands knowing the difference while making people your highest priority.
Fully understanding how you are doing will create peace of mind, and set a platform for a tangible strategy to grow your business.
Existing customers produce the best return on investment. Retention strategies are critical to growth and return on your investment.
The hardest part of your business and something you must be ready for in all respects. Your new customers will be your harshest critics.
People who have engaged Steve will tell you he is insightful and articulate with well honed business skills. He is a strategist, able to see the detail and its impact on the bigger picture.
Through many years in senior management, consulting and business ownership, Steve has led numerous business growth successes.
He will give you a below the surface view of your business with a level of reality you will find reassuring.
Your business is a series of uniquely connected people. Your way of doing things, your products and services and your priorities all play a part. They all interact and rely on each other, so when it all comes together, it is a symphony. How often is it all coming together for you? Is your business humming or is there something not quite right?
Running a business like a machine (high on function and low on relationship) can be like an engine low on oil. Function and relationship with your team, clients and others involved is a critical mix. A people first environment is the incubator of success.
We think nothing of getting our car serviced regularly or fixing it as soon as we suspect something is not right. Treating our business like that is important too.
Could, or should your business be doing better?
A no obligation chat with us could be the beginning of making that happen. So often the solution lies within, you and your team can usually see the issues and the solutions. Our job is to create the environment for those to surface and then help you to put a strategy around it.
Managing risk versus opportunity is always a challenge, that is why we offer our first meeting at no cost to assess if we both believe Doughty Consulting can offer what you need.
Ten years ago we made a decision to grow our business and be strategically positioned to capitalise on areas of growth in our industry.
We engaged Doughty Consulting to partner with us. Steve’s involvement has been crucial to our success. He has provided invaluable advice around culture, business strategy, staffing, policy, marketing and technology including software adoption.
Our business has thrived and this has occurred in no small part to the wisdom and direction this ongoing partnership has provided. We unreservedly recommend Doughty Consulting for any business looking to prosper in the sector they are in.
Ian McGill - Owner / Director
SOME ORGANISATIONS WE HAVE WORKED WITH
SOME KEY THOUGHTS
He aha te mea nui o te ao? He tāngata, he tāngata, he tāngata.
What is the most important thing in the world? It is people it, is people, it is people!
I regularly add to my articles with a focus on our interactions with people. Strategies, outcomes and the journey to get there are vitally important. The critical element is the people involved.
Who, then what!